Do
You Have It in You? The Millionaire's Mentality
By
Martin Avis, 2001 http://www.BizE-zine.com
A friend of mine was given a million pounds ($1.4m) this week.
He isn't a millionaire though. For the last three years he
has been Managing Director of a small company owned by a very rich
man. The very rich man is a millionaire 250 times over and his wealth
is growing faster than he can count it.
My friend's million is his share of the proceeds from the sale
of the company. His boss was made an offer which he viewed as a
good return on his investment. So he sold out. My friend got his
million and lost his job.
Now, a millionaire would say "What a great opportunity!
How can I use my capital to build a real fortune?" Instead,
my friend has started looking for another job.
At 43-years old he can't imagine life without a 'proper job.' He
is an institutionalized employee.
Being a millionaire, isn't really about having a million pounds
or dollars - you need to have a millionaire's mentality.
What is that magical mindset, and how does it differ from the way
regular 9-5 folk think?
John Paul Getty said it:
"Luck, knowledge and arduous work - especially arduous work
- are all necessarily for a man to become a millionaire. But above
all that, he needs what can be called the 'millionaire mentality':
that essential state of mind and conscience which mobilizes
the intelligence and all the talents of an individual to accomplish
his tasks and realize the goals he has set for himself in business."
The only thing I would disagree with the great J.P. on is 'arduous
work.' Sure, to get anywhere you need to work hard, but if you love
what you are doing, it is hardly arduous. I prefer to think of 'smart
work.'
Keep
an open mind.
True millionaires see the world slightly differently. Their
minds are open to opportunities. A good example of this alternative
way of thinking is Richard Branson, the boss of Virgin Airlines.
The story goes that he had taken a bunch of journalists to LA for
his inaugural flight to that city. After a pleasant few days in a
top hotel, the journos were all in the lobby waiting for a limo to
take them back to the airport. One young woman went up to Branson
and asked him the following question: "Richard, I don't want
to be a hack all my life, what
is the secret to making money?"
Branson looked around and said, "Just keep your eyes open
and the answer jumps right at you. Look at those outdoor heaters
the hotel has around the pool, for example. I've never seen them
before, and with the UK weather the way it is, I'd bet they would
sell like hot cakes at home. Find out who makes them and see if
you can get the UK distribution rights." ----> Out of interest,
the woman checked it out and was told she could buy the rights for
$3,000. She didn't bother. Last year, the company that did buy those
rights was sold for $25m.
Goals
Goals are the roadmap to our success. With a good map we get to our
destination with the minimum of fuss. Without one, we flounder and
get lost.
Every millionaire - whether they have the money yet or not - is goal-focused.
Whatever process you use to set yourself goals, this is one aspect
of success that you should never stint on. The simplest method -
and one which works well for me - is to have a 'goal moment.' Fifteen
minutes set aside each week to focus your mind on your life's 'most
desires results.'
On a sheet of paper, landscape (I use a yellow legal pad), make
four column headings:
* 1. Goals for the next five years
* 2. Goals for the coming year
* 3. Goals for the coming month
* 4. Goals for the coming week
Starting in column 1, write down all your long-term objectives.
Write them in detail. So, you wouldn't put 'move to a bigger house',
you would put, 'I now live in a five-bedroom, four-bathroom house
set in 10 acres of woodland, with a detached double garage, an indoor
swimming pool and my own gymnasium.'
Make it as real as possible, and make it present tense.
Do the same for every aspect of your life or business you want
to change in the long term.
Then move on to the one-year column. Do the same thing, but this
time, try to make sure that your one-year goals don't conflict with
your 5-year plan.
So, to continue the above example, you wouldn't have a ten-bedroom
house in 25 acres in the one-year plan. But you might have a four-bedroom
house in the smart part of town.
The one-month goals should be things that you need to achieve in
the short to medium term in order to make the longer term things
happen. They might include concrete business objectives or self-improvement
plans.
The weekly goals are all the things that you are going to do in
the coming week to make the monthly goals a reality.
Be aware as you write all these things down that this is not a
vague wish list. It is a contract with yourself. Each week, when
you rewrite the whole thing out again (this is a really important
part of it), sign and date the bottom of the page.
What does all this goal-setting do for you? It give you:
Focus
Real millionaires, and millionaires-in-waiting have the ability
to focus on achieving their goals to the exclusion of all else.
They simply do not allow themselves to become distracted.
Regular folk are like butterflies. They skip from one good idea
to another, attracted by the next big promise or clever sales line.
Then they complain that none of the schemes they try ever work.
It isn't the scheme, it is the schemer. People who reach the top
in any endeavour do so by staying focused on their prime objective.
Estee Lauder said, "First comes the shy wish. Then you must
have the heart to have the dream. Then, you work. And work."
And Dale Carnegie, who knew a thing or two, said, "Condition
yourself to determine clearly in your mind the goal that you want
to achieve, and then, without letting yourself get side-tracked,
head straight for your ideal."
Self Belief
Nobody ever got rich by thinking that they couldn't. Absolute self-confidence
is a vital part of the real millionaire mentality.
Everyone has nagging doubts the whole time, it is part of being
human. True achievers know how to conquer negative thoughts and
smother them with ever more positive ones.
Ray Kroc, the founder of McDonald's, had a great technique. Whenever
he had negative thoughts, he would imagine himself writing them
out in detail on a blackboard. Then he would visualize an imaginary
hand wiping the board clean.
He was reprogramming his subconscious to concentrate on the positive
things and not focus on the negatives.
As Walt Disney said, "If you can dream it, you can do it."
That applies just as much to the bad things you can dream as the
good. So why make the bad things come true?
So, you may ask, am I a millionaire? I believe I have the millionaire's
mentality. As for getting the cash, no problem. It is on my list.
Martin
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