| OFFICIAL
CHART COMMENTARY APPLAUDS MICHAEL
Every week, James Masterton writes official commentary to accompany
the Official UK Top 40 Singles chart. His commentary appears on
the dotmusic website,
and is also used by "Music Week", the bible of the British
music industry.
Below is his commentary about Michael Jackson's entry at No.2 in
the UK charts:
YOU
ROCK MY WORLD (Michael Jackson)
So let us take a few minutes to consider the story so far. The
last time we saw Michael Jackson in the singles chart was in 1997.
At the time his career back in America was on rather shaky ground,
the History album had not produced either the sales or the smash
hit singles everyone was expecting and it was clear that his days
of being able to trade on the
reputation of the Thriller album (recorded back in 1982 lest we
forget) were numbered. Britain was actually a different story as
not only had You Are Not Alone and Earth Song topped the chart in
1995, his Blood On The Dancefloor remix album had turned into a
major success, producing yet another Number One hit in the shape
of the title track. Wacko Jacko
had potentially rediscovered himself as a club icon and the future
looked bright. Then of course he vanished for four years, embedding
himself in a quagmire of perfectionism whilst at the same time emerging
every so often to set up strange charities, perform one-off concerts
and break a few limbs along the way. Jackson the slightly strange
celebrity
was back, his music almost an afterthought.
It
is against this background that one of the most expensive albums
in history is about to be released, its arrival preluded by the
first single. After all the hype people were expecting something
quite spectacular. What they got in the shape of You Rock My World
is nothing out of the ordinary. Sure it is a fine record, one which
seems at times to hark back to the days of the Off The Wall Album
in the late 1970s. As a retro single it works fine but as an advert
for the new, innovative and still relevant Michael Jackson it is
actually a bit disappointing. That still didn't stop everyone expecting
it to charge to the top of the listings with ease, but as already
documented a certain Australian pop star has rubbed his brand new
nose in it. Once more a note of moderation must be sounded. I'm
reminded of the time in June 1995 when Scream became the long-awaited
first single from History. Just like You Rock My World it wasn't
as good as everyone was hoping and it only made Number 3 in this
country, outsold in the week of release by Pulp's Common People
and Robson and Jerome's rendition of Unchained Melody. His next
two singles were much better received and both topped the charts.
Hence the headlines about the charts this week should not really
be about how Michael Jackson has failed to hit Number One and has
instead been humiliated by Kylie Minogue. Instead they should be
detailing how this is his 20th solo Top 3 hit, one which proves
that the four years in the studio has done his overall appeal no
harm at all and one which
suggests that there are far bigger gems lurking in the grooves of
the forthcoming new album. Write him off at your peril.
--
James Masterton
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